A Full Moz Academy Review: Is Moz's SEO Training Worth It in 2023?

Moz SEO software is probably on your radar if you're an SEO expert (or aspire to be one). We'll talk about Moz as a software company in this Moz Academy review, as well as the advantages that Moz Academy courses have for you and your business.

Not only is Moz software one of the top resources for SEO experts, but the company also offers some of the most recent SEO training courses.

Experts and novices alike can learn about search engine functionality from Moz Academy, which also provides information on Google algorithm updates. Every Moz course focuses on White Hat SEO strategies that are beneficial to marketers, content creators, and web analytics experts.

This Moz Academy review's objective is to provide you with a more thorough understanding of what this online course has to offer. You can click on the anchor text below to jump to a specific section of this review.

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Moz Academy Review: An Introduction

Moz SEO software is probably on your radar if you're an SEO expert (or aspire to be one). We'll talk about Moz as a software company in this Moz Academy review, as well as the advantages that Moz Academy courses have for you and your business.

Not only is Moz software one of the top resources for SEO experts, but the company also offers some of the most recent SEO training courses.

Experts and novices alike can learn about search engine functionality from Moz Academy, which also provides information on Google algorithm updates. Every Moz course focuses on White Hat SEO strategies that are beneficial to marketers, content creators, and web analytics experts.

This Moz Academy review's objective is to provide you with a more thorough understanding of what this online course has to offer. You can click on the anchor text below to jump to a specific section of this review.

How I Prepared for This Moz Academy Review

First off, I can't claim that I bought Moz Academy training in order to write a review. However, many of my peers have questioned whether it was worthwhile for me to invest in my SEO training at Moz.

My response is usually "Yes" Nevertheless, not everyone will enjoy Moz Academy.

It is crucial for me to comprehend the relationship between users of search engines and search engine algorithms in my line of work as a search engine journalist.

However, Moz Academy provides far more technical knowledge than some people will ever need. I'll give you the information you need to make a decision about whether or not Moz training will advance your career.

Here is a list of all the courses I've completed at Moz Academy:

  • SEO Essentials Certification
  • Understand the Fundamentals
  • Develop Keyword Strategies
  • Apply On-Page Optimization Strategies
  • Build Effective Link Strategies
  • Create Efficient Reporting Strategies
  • Final Exam
  • Backlink Basics
  • Keyword Research
  • Local SEO Fundamentals
  • Page Optimization
  • Reporting on SEO
  • SEO Fundamentals

I completed both SEO Essentials and the SEO Bootcamp at Moz Academy (which has been unfortunately discontinued).

I already had a fundamental knowledge of search engine optimization before I attended Moz Academy. I learned some of the fundamentals of SEO from my Cornell University Digital Marketing certification, but the majority of my knowledge came from on-the-job training.

I had also attended Google Analytics Academy, a similar organization that provided vital training for my field. My encounter with Moz Academy was excellent. With a few minor hiccups, my Moz training exceeded my expectations in every way.

Who is Moz?

Moz is a platform for business websites' SEO software. Moz Pro, an all-in-one suite for SEO strategy, auditing, and reporting, is the company's flagship product. Additionally well-known is Moz Local. Moz Local optimizes web presence for directory listings and other purposes as one of the most impressive SEO platforms for small, local businesses.

Should You Take Advantage of Moz Pro’s Free Trial While Taking Classes at Moz Academy?

Moz wants you to finish your training in the Moz Academy and buy their Pro software. However, you are not required to use Moz Pro while taking classes.

The training you'll get from Moz Academy won't be any less effective if you don't use Moz Pro.

However, the 30-day Moz Pro trial is cost-free. It can't hurt to sign up for the trial and cancel before the subscription fees start if you run a website. You can experiment with the software and gain more practical experience during your classes.

What Moz Academy Has to Offer

The Moz Academy offers courses on the fundamentals of SEO as well as more in-depth training on White Hat techniques like link building, reporting, and other techniques.

Once you're comfortable with the material, you can enroll in classes that will assist you in creating your own SEO or content marketing agency.

I advise starting with the SEO Essentials series. Along with receiving a thorough overview of all important SEO components, you'll also graduate with a certificate endorsing your knowledge.

You can purchase each course separately until you've finished the series and passed the exam if your budget won't allow you to purchase the entire Essential pack.

Moz Academy Pros

  • Classes are engaging
  • User-friendly
  • Certifications are valuable in the eyes of marketing agencies
  • All training focuses on White Hat SEO tactics
  • Moz is a reputed authority on SEO and web analytics

Moz Academy Cons

  • Cheaper than college credit, but still not that cheap
  • Customer support mainly exists to help Moz Pro and Local clients
  • Class registrations expire after 12 months

How Much Does Moz Academy Cost?

  • STANDARD, $99 /mo, $79/mo when you pay yearly, If you're new to SEO or just need the basics, this plan is a great way to get started.
  • MEDIUM, $179/mo, $143 /mo when you pay yearly, Ample limits plus full access to keyword research tools. Most folks start here.
  • LARGE, $299/mo, $239 /mo when you pay yearly, The ideal plan (and best value) for businesses and agencies that are serious about search.
  • PREMIUM, $599/mo, $479 /mo when you pay yearly,Most popular for large SEO-focused agencies and in-house marketing teams.

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